This story is 93 Studio’s look at the rise and fall of the newspaper industry.
I know, newspaper’s aren’t gone yet and there is quite a bit of reason to believe that they won’t be going anywhere anytime soon, but it’s clear that we are at a point in history when the way we consume media and how we see the news is shifting wildly.
Blogs and Social Networks have conditioned us to crave immediate, real-time information. Advertising has been slashed across the board as the economy pulls itself out of the deepest recession in recent history, and classifieds – one of the strongest drivers of newspaper revenue — has dried up as many local advertisers move to Craiglists.
What does the future hold for newspapers? We hope to uncover that by looking at how newspaper’s as a medium have evolved. We’ll look at the press, journalism, advertising and even look into the past – starting in the 1800s and seeing what newspaper men of the time thought about the papers they wrote for.
First, it’s time take a new look at the subject at issue. When was the last time you picked up your local paper? Doesn’t matter. Head outside, grab a copy of your local and let’s begin because you never know what your local paper will teach you.